Hey! I’m Dana Sitar.
I work with creative entrepreneurs, bloggers, academics, artists and journalists who have a message to share. I use editing and other magic tricks to pull big ideas out of a writer’s head and put them into sentences, blog posts and books that make sense to an audience.
I spend my days as an editor at The Penny Hoarder trying to make my coworkers laugh. That’s not in my job description; they just get it for free. Between chuckles, I manage our branded content writers and editors.
Here, I share resources on how to write well.
At Inc., I write the column Work With Smart People to help budding entrepreneurs grow effective brands and become great leaders.
At The Write Life, I contribute articles on the art and craft of writing.
I’ve been writing and editing for digital media since 2011. I believe if we all learned to write well, actual world peace could happen (because, imagine how much internet madness we’d prevent if everyone knew when to use “you’re”). I also believe stellar writing and SEO can live in harmony; advertising and reader service aren’t enemies; and sometimes corporate jargon and internet slang exist because they’re simply the best way to convey complicated ideas — don’t @ me.
Before starting with The Penny Hoarder as a staff writer in 2015, my career was a series of experiments and learning opportunities (those are my fancy words for “failure”). I reported on stand-up comedy in San Francisco, created an award-winning website for writers and served coffee when blogging (shockingly) didn’t pay the bills.
I’m an editor — hmu if you want a hand with a book, blog or other collection of words.
I’m a speaker. Get in touch if you’ve got a conference, class or team training that could benefit from my take on writing for digital media.
I make books. Grab my latest e-guide for free, and stay tuned for my next release!